On the afternoon of November 3, the Partner Initiative for Film, Television and Animation was grandly held at e-Game Town. Elites from the industry gathered in the town to witness the signing and settlement of a new batch of film, television and animation projects, further strengthening the town’s industrial chain and embarking on a new journey to build a provincially leading digital industrialization base. Mr. Liu Bin, General Manager of Zhongdi Industry-Finance Investment Group Co., Ltd., and Mr. Xie Bin, General Manager of Beijing Zhongdi Investment Co., Ltd., were invited to attend the event.

Jin Shanzhong, Secretary of the Shangyu District Committee of Shaoxing City, welcomed all the guests and extended invitations to more film, television and animation enterprises. He noted that e-Game Town is a key project fostered by the Shangyu District Committee and Government to seize the wave of digital economy. It has formed an integrated environment of “life, production and ecology” with complete functions. By exploring the model of “Platform + Center + Base” and integrating resources from various parties, the town has achieved a remarkable transformation of the digital economy industry “from scratch” and “from existence to excellence”. In the next step, the district will provide more attentive and targeted value-added services, build a sound policy environment and innovation and entrepreneurship environment, and jointly build a demonstration zone for the digital content industry.

Up to now, e-Game Town has achieved a cumulative investment of 5.579 billion yuan, introduced 739 digital economy enterprises of various types, and gathered more than 8,600 innovators and entrepreneurs. In 2019, the total output of the digital economy reached 12 billion yuan. Shangyu boasts unique transportation and geographical advantages, fully integrating into the integrated development of Shanghai-Hangzhou-Ningbo. Adjacent to film and television bases such as Hengdian World Studios and Xiangshan Film and Television City, it also owns precious cultural resources represented by director Xie Jin and abundant landscape resources, laying a solid foundation for the development of the film, television and animation industry. Based on building a highland for provincial digital industrialization, e-Game Town strengthens the leading position of the digital cultural and creative industry covering “games, films, animations and culture”, fosters a full industrial chain of digital cultural creativity, and strives to promote the construction of a 2.0 version of the provincial-level characteristic town.

The Administrative Committee of e-Game Town officially signed with Beijing Zhongdi Investment Co., Ltd. and Xiuhe Media Group Co., Ltd. to jointly establish a film and television industry development fund, leveraging the leverage effect of market capital to support the incubation and cultivation of film and television enterprises. Beijing Zhongdi Investment and Zhongdi Industry-Finance Investment Group will leverage their own advantages to drive the development of the industrial fund with capital and promote the incubation of film and television enterprises. Meanwhile, based on the film and television fund, they will boost the substantial development of film and television cultural creativity, enhance the understanding of financial institutions and investors toward the film and television industry, increase investment in the sector, and support and incubate innovative and digital cultural industry bases.

With video blessings from film and television stars, directors and producers, Shen Lu, Director of the Administrative Committee of e-Game Town, Liu Bin, General Manager of Zhongdi Industry-Finance Investment Group Co., Ltd., Xie Bin, General Manager of Beijing Zhongdi Investment Co., Ltd., Tang Lijun, President of New Style (Shanghai) Culture Media Co., Ltd., Wang Jun, Head of Chengdu Tianhuo Technology Co., Ltd., Lei Yifan, Chairman of Xiuhe Media Group, and other guests jointly launched the unveiling ceremony, marking the official settlement of Xiuhe Media Group in e-Game Town. With the introduction and launch of a number of high-quality projects, the animation and film industrial chain centered on cultural value has been further improved in the town.

Liu Bin, General Manager of Zhongdi Industry-Finance Investment Group Co., Ltd., stated that more than 8,000 film and television companies had gone bankrupt due to the impact of the epidemic since this year. For the industry, this is not only a “winter period” but also a process of weeding out the weak and retaining the strong. Shangyu enjoys obvious geographical advantages, an open and inclusive culture, and the courage to innovate as a pilot city under the Phoenix Action. E-Game Town has solid industrial accumulation and gathered resources and networks. For Xiuhe Media, settling in at this moment means “the right time, geographical advantage and human support”.

Zhongdi Industry-Finance and Zhongdi Investment will work with e-Game Town to actively promote the large-scale and international development of film and television culture, realize the all-round development of the film and television cultural industry, build an international brand, and jointly create a “green” entertainment ecological industrial chain with the town.